Posts Tagged → commercial
The Big N’ Tasty is the latest in a series of sandwiches that were designed to compete against the Whopper sandwich from Burger King. The first sandwich in this line of products was the McDLT sandwich. The McDLT was sold in a novel form of packaging where the meat and bottom half of the bun was prepared separately from the lettuce, tomato, American cheese, pickles, sauces, and top half of the bun and both were then packaged into a specially designed two-sided container.
The consumer was then expected to finalize preparation of the sandwich by combining the hot and cool sides just prior to eating. The company discontinued the sandwich in 1990 to appear more environmentally friendly as it moved away from polystyrene packaging which was integral to the McDLT “experience”.
The McDLT’s marketing focused on variations of the theme “Keep the hot side hot, and the cool side cool.” A 1985 commercial released to market the new sandwich featured Jason Alexander.
The McDLT was eventually succeeded by the McLean Deluxe in 1991. The McLean deluxe was a lower fat sandwich that included carrageenan to replace the beef fat in the patty and a low calorie mayonnaise. While the sandwich tested well, it failed to catch on after the national roll-out and was discontinued in 1994 in favor of the new Arch Deluxe, an adult oriented sandwich that featured a higher quality roll and a dijon mustard based mayonnaise. This sandwich was also unsuccessful and was discontinued in 1996.
The Big N’ Tasty was introduced in 1997 and was originally tested in the California market, while the Big Xtra was test marketed in the Northeastern United States as the MBX; during the simultaneous testing phase, either one could be sold depending upon the test market. The Big N’ Tasty sandwich was phased in nationally in 2000, displacing the Big Xtra in the United States. The Big Xtra became the basis for the Big Tasty sandwich in some international markets.
Song: Apple Tree by Justin Roberts
Apple Tree (from the album Great Big Sun) is Justin’s very first family CD. Many of the songs were written while Justin was daytime moonlighting at a Montessori school while his indie-folk band were rocking out at night.
Justin Roberts – Apple Tree Lyrics
I am a little apple seed
Sitting on the ground waiting to be
An ap—ple tree, an ap—ple tree
Everyone tells me that I’m oh so small
And I’m never gonna grow to be
big and tall, big and tall
but I tell them wait and see . . .
I’m gonna be like an apple tree
I’m gonna let all my branches run free
I’m gonna reach way up to the sun and
Open my arms for everyone
And like an apple is sweet I’m gonna be so sweet
And like an apple shines in the sun (apple shines in the sun)
I shine my light on everyone
‘Cause I’ m an a-p-p-l-e, apple tree an a-p–p-l-e
It features simple yet infectious songs like “Little Raindrop,” “If You Got 1,” and “Great Big Sun.” This is an intimate and folky affair, sure to become a soundtrack to your family’s life. A modern-day classic.
Hear selections from this record and others on Justin Roberts Radio — Click here to launch player
Song: Apple Tree by Justin Roberts
Release: August 24, 2001 (from the album Great Big Sun)
Label: Carpet Square
Copyright: 1997 Justin Roberts
An early Muppet using the same function as Big Bird carelessly destroys a grocery store aisle while selling La Choy Chinese food that’s “as good as the take out kind”.
Jim Henson’s wicked brilliance in a set of regional brand coffee commercials.
Famous 1950’s Chevrolet ad starring Dinah Shore from 1952
An old MTV clip from ’85 starring a very young Alfonso Ribeiro
Officially produced by Microsoft…